蛮野古树茶 · 易武后

Client_熹茗茶业

Designer_Bosom

Photography_Zou Xunkai

Time To Market_2020

易武茶山位于六大茶山东部，紧靠中老边境，面积约750平方公里，是六大茶山中面积最大的茶山。其山高雾重，土地肥沃，温热多雨，土壤在热带亚热带雨季林气候条件下由紫色岩石和砂岩上风化发育而成，在低纬度低海拔古树分布区域生态环境系统保持较好，构成了良好的生态环境，这是其他茶山不可比拟之处。

在维持「莽野·古树茶」的质朴/野性/原始调性的前提上，从易武茶山本身气质与特征出发，易武的茶，香扬水柔，刺激性较低、汤色淡黄明亮、口感厚重香甜、苦涩味低、回甘生津持久、叶底鲜活、均匀整齐，茶质优良极耐冲泡，特别适合收藏和存放，是专业的茶客们，最喜欢收藏作为老茶的产区茶。因其香高水柔，犹如一位王后，母仪天下。

在打开方式上，采用圆形天地盖的开盒方式，选取相应质感的纸张—细腻。在视觉主画面上，以古树为茶后的概念，将树干设计为字体，生长出古树茶的枝干与树叶—沉淀包容，提取符合气质的古滇王朝青铜器纹路—孔雀，辅以产品名字的傣文写法—ᦍᦲᧈ ᦇᦴ ᦵᦃᦲᧁᧈ。

Yiwu Tea Mountain is located in the eastern part of the six major tea mountains, close to the border between China and Laos, with an area of about 750 square kilometers. It is the largest tea mountain among the six major tea mountains. The mountain is high in fog and heavy, the land is fertile, warm and rainy, the soil is developed from the weather of purple rock and sandstone in the climate of tropical and subtropical rainy forest, and the ecological environment system in the low latitude and low altitude ancient tree distribution area is maintained well, which constitutes The good ecological environment is unmatched by other tea mountains.

On the premise of maintaining the rusticity/wildness/primitive tone of "Mango Wild Tree Tea", starting from the temperament and characteristics of Yiwu Tea Mountain itself, Yiwu tea is fragrant and soft, with low irritation and yellowish and bright soup color , The taste is thick and sweet, low bitterness, long lasting sweetness and freshness, fresh leaf base, even and tidy, excellent tea quality and excellent resistance to brewing, especially suitable for storage and storage. It is a professional tea lover, who likes to collect as old tea Tea production area. Because of its high fragrance and suppleness, it is like a queen, the mother of the world.

In the way of opening, the box opening method of the circular sky and earth cover is adopted, and the corresponding textured paper is selected-delicate. On the visual main screen, using the ancient tree as the concept after tea, the trunk is designed as a font, and the branches and leaves of the ancient tree tea are grown-precipitated and contained, and the bronze lines of the ancient Dian Dynasty dynasty-peacock are extracted to meet the temperament, supplemented by products The way to write the name in Dai language—ᦍᦲᧈ ᦇᦴ ᦵᦃᦲᧁᧈ.