LUCKY DOG

Client_WARMTREES

Design Director_Bosom

Designer_Yahh

Copywriter_DAN

Photography_Hello小方

Time To Market_2018

LUCKY DOG 一句英文俚语，意思是“幸运儿”，同时DOG，可直译为狗。提取 WARMTREES本身W与M的元素，与狗的锯齿和耳朵进行结合。狗的锯齿之间产生一个完美的嘴巴形状的负空间，同时狗的耳朵与耳朵之间也是一个标志的负空间，标志可以任意方向，任意数量随意组合。

"LUCKY DOG" is an English slang word that means "You are a lucky man" and "DOG" can literally mean the animal dog. The elements of WARMTREES 'own W and M were extracted and combined with the dog's sawtooth and ear. The dog's serrated teeth create a perfect mouse-shaped negative space, while the dog's ears are also marked by a negative space between the ears. Logo can be any direction, any number, any combination.